Katherine Baker

Energizer
DISC Type : I

Associate Professor at Northumbria University

Newcastle Upon Tyne, England, United Kingdom

Overview

Katherine Baker is the Head of Subject for Physiotherapy at Northumbria University. She specializes in neuro-rehabilitation, particularly for Parkinsons disease, and managing long-term conditions. A graduate of Teesside University, she uses her extensive clinical background to lead research and education focused on promoting physical activity to improve patient well-being and function.

Her research uses mixed methods to explore the lived experiences of individuals with long-term conditions, aiming to improve mobility and quality of life.

Personality Overview

Imaginative

Big Picture Person

Believer

They are naturally enthusiastic, so take their promise with a pinch of salt.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Parkinson's Rehabilitation
Her core research interest involves exploring the lived experience of Parkinson's and developing movement and activity strategies for patients, including completing her PhD on this topic.
Long-Term Conditions
A primary focus of her work is supporting people living with long-term conditions through physical activity and exercise to improve their overall well-being and function.
Physiotherapy Education
As Head of Subject at Northumbria University, she is responsible for leading the curriculum and shaping the next generation of physiotherapy professionals.

Media Appearances

Katherine has no verified media appearances

Work History

9-2022
Associate Professor at Northumbria University
3-2020
Head of Subject - Physiotherapy at Northumbria University
8-2016 - 3-2020
Senior Lecturer at Northumbria University

Education

2005 - 2009
Doctor of Philosophy (PhD) from Northumbria University
1996 - 1999
BSc (Hons) Physiotherapy from Teesside University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Newcastle Upon Tyne, England, United Kingdom Job Level : Mid-senior Designation : Associate Professor at Northumbria University
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Insights For Selling To Katherine

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katherine is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Katherine

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Katherine move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Katherine take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Katherine

Personality Compatibility


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