Katherine Johnston

Balancer
DISC Type : S

Digital Transformation Editor at Community Matters Media Ltd

London, England, United Kingdom

Overview

Katherine has no verified overview

Personality Overview

Risk-Averse

Formal Mannered

Good Listener

They like following the process even if it takes time to reach any conclusion.  They are courteous and respectful but practical. They are willing to make long-term decisions.

Topics They Care About

Katherine has no verified topics they care about

Media Appearances

Katherine has no verified media appearances

Work History

11-2022
Digital Transformation Editor at Community Matters Media Ltd
9-2019 - 11-2022
Deputy Editor at Community Matters Media Ltd
9-2018 - 9-2019
Chief Reporter at Community Matters Media Ltd
5-2016 - 9-2017
Communications Manager at Save the Rhino International
10-2015 - 5-2016
Programme Partnerships Manager at SolarAid

Education

2005 - 2008
Master of Arts (MA) from University of Oxford
2009 - 2011
Master's Degree from SOAS University of London

More Information

Social Presence :

Prographics :

Exp : 12 Location : London, England, United Kingdom Job Level : N/A Designation : Digital Transformation Editor at Community Matters Media Ltd
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Insights For Selling To Katherine

During A Call Or A Meeting

DO's

  • Focus on making them comfortable before really commencing the sales motion
  • Tell them about the outcome and results before talking about the input
  • Share information about the process and how it would address all concerns

DONT's

  • Ensure that you don’t seem disinterested when speaking to them
  • Don’t push them for a no, take the lack of yes as a no after a certain point
  • Don’t brush off their concerns, their comfort with you will go down

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katherine is

  • Low-risk, adoption by others and strong collaterals matter the most to them.
  • Will you ever get a clear answer from Katherine

  • They never refuse directly, they push out the decisions or just go quiet.

Insights For Deal Planning

    How fast (or slow) will Katherine move?

  • They can be some of the slowest decision makers.
  • Can Katherine take some risk or not?

  • They have no risk-appetite and prefer to take safe decisions.

You And Katherine

Personality Compatibility


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