Kathleen Urbanic

Enigma
DISC Type : DCI

Vice President Global Marketing at Votiro (now part of Menlo Security)

Denver Metropolitan Area, United States

Overview

Kathleen has no verified overview

Personality Overview

Persuasive & Assertive

Hard To Convince

Challenger

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Kathleen has no verified topics they care about

Media Appearances

Kathleen has no verified media appearances

Work History

4-2023
Vice President Global Marketing at Votiro (now part of Menlo Security)
4-2022 - 4-2023
Head of Global Marketing (C-Suite) at Whispir
10-2021 - 4-2022
Head of Marketing (C-Suite) at Tetra Insights
7-2020 - 10-2021
Head of Revenue Marketing at Gloo
Head of Marketing and Brand at Colibri Active, LLC

Education

Bachelor’s Degree from UCLA
2009 - 2009
Deutschkurse für Ausländer bei der Universität München from Ludwig-Maximilians-Universität München

More Information

Social Presence :

Prographics :

Exp : 5 Location : Denver Metropolitan Area, United States Job Level : Senior Designation : Vice President Global Marketing at Votiro (now part of Menlo Security)
URL has been copied!

Insights For Selling To Kathleen

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kathleen is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Kathleen

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Kathleen move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Kathleen take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Kathleen

Personality Compatibility


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