Kathy Diaz-Cretu

Inquirer
DISC Type : cd

Director - Marketing Services Division at California Department of Food and Agriculture at California Department of Food and Agriculture

Sacramento, California, United States

Overview

Kathy has no verified overview

Personality Overview

Judgemental

Demanding

Upfront

They can be nudged to make faster decisions by offering what they value.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Topics They Care About

Kathy has no verified topics they care about

Media Appearances

Kathy has no verified media appearances

Work History

10-2020
Director - Marketing Services Division at California Department of Food and Agriculture at California Department of Food and Agriculture
10-1998 - 10-2020
Senior Agricultural Economist at California Department of Food and Agriculture
1991 - 1994
Automobile Insurance Adjuster at Infinity Insurance

Education

Economics from California State University-Sacramento
Mediation from Pepperdine University - Strauss Institute for Dispute Resolution

More Information

Social Presence :

Prographics :

Exp : 31 Location : Sacramento, California, United States Job Level : Mid-senior Designation : Director - Marketing Services Division at California Department of Food and Agriculture at California Department of Food and Agriculture
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Insights For Selling To Kathy

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Tell them that you are there to help them create visible impact within their organization
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid repeating yourself or making generalizations
  • Refrain from asking too many questions
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kathy is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Kathy

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kathy move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Kathy take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Kathy

Personality Compatibility


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