Katie Ellison

Observer
DISC Type : ic

Corporate Senior Director of Digital Marketing at Senior Resource Group

San Diego, California, United States

Overview

Katie has no verified overview

Personality Overview

Value Driven

Assertive

Curious

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Katie has no verified topics they care about

Media Appearances

Katie has no verified media appearances

Work History

1-2021
Corporate Senior Director of Digital Marketing at Senior Resource Group
3-2020 - 1-2021
Corporate Director of Marketing and E-commerce at Pacifica Host Hotels
3-2018 - 3-2020
Regional Marketing Account Manager- Marketing, Brand & Digital- Southwest at Marriott International
3-2018 - 3-2020
Regional Marketing Account Manager- Marketing, Brand & Digital- Southwest Region at Marriott International
12-2015 - 3-2018
Marketing Manager - Bahia Hotel, Catamaran Resort, The Lodge at Torrey Pines at Evans Hotels

Education

Professional Certificate in Marketing & Media from San Diego State University
Bachelor of Science (BS) from The Art Institute of California-San Diego

More Information

Social Presence :

Prographics :

Exp : 11 Location : San Diego, California, United States Job Level : Senior Designation : Corporate Senior Director of Digital Marketing at Senior Resource Group
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Help them realize that there is no personal risk in making this decision
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Katie

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Katie take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Katie

Personality Compatibility


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