Katie Steele

Sharpshooter
DISC Type : DC

CEO at SmartFirm.io

Eugene, Oregon, United States

Overview

Katie has no verified overview

Personality Overview

ROI Driven

Rigorous & Demanding

Thorough Evaluator

They respond better to strong and respectful interactions.  They put a lot of effort into ensuring personal success. They are less concerned about the product and more about its potential impact.

Topics They Care About

Katie has no verified topics they care about

Media Appearances

Katie has no verified media appearances

Work History

2-2025
CEO at SmartFirm.io
1-2022 - 7-2025
Founding Member & Management Consultant at Steele Piper
9-2020 - 11-2021
Turnaround Management Consultant at Laughlin Ranch
1-2016 - 11-2021
Private Equity Investment, Business Strategy, and Management Consultant at International private equity group (confidential)
8-2014 - 9-2020
Small Business Consultant at CFS4 Consulting

Education

1996 - 2000
Bachelor of Science (BS) from Cornell Peter and Stephanie Nolan School of Hotel Administration
2003 - 2006
Master of Arts (M.A.) from The Graduate Center, City University of New York

More Information

Social Presence :

Prographics :

Exp : 11 Location : Eugene, Oregon, United States Job Level : Leadership Designation : CEO at SmartFirm.io
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Get to the point quickly instead of spending time doing small talk
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Katie

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • If convinced, they can reach decisions quite fast.
  • Can Katie take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Katie

Personality Compatibility


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