Katie Strange

Inspirer
DISC Type : id

Vice President, Revenue Marketing at Direct Travel

Raleigh, North Carolina, United States

Overview

Katie has no verified overview

Personality Overview

Achievment Oriented

Confident & Optimistic

Fast Adopter

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Katie has no verified topics they care about

Media Appearances

Katie has no verified media appearances

Work History

1-2026
Vice President, Revenue Marketing at Direct Travel
6-2023 - 1-2026
Sr. Director, Global Customer and Growth Marketing at Apptio, an IBM Company
1-2021 - 6-2023
Global Director, ABM and Customer Marketing at Apptio, an IBM Company
9-2019 - 1-2021
Director, Americas Field Marketing at Anaplan
5-2019 - 9-2019
Director Of Field Marketing at Docker, Inc

Education

2000 - 2005
BA from North Carolina State University - College of Management
2000 - 2005
BA from North Carolina State University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Raleigh, North Carolina, United States Job Level : Senior Designation : Vice President, Revenue Marketing at Direct Travel
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Katie

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Katie take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Katie

Personality Compatibility


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