Katie Vignola

Enthusiast
DISC Type : i

Sr. Director, Business Development at Veracyte, Inc.

New York, New York, United States

Overview

Katie is a Sr. Director of Business Development at Veracyte, leveraging a unique background that spans science, strategy consulting, and corporate development. With a PhD from Duke and an MBA from Columbia, she has driven corporate strategy at Exact Sciences, strategic innovation at BD, and was an associate at McKinsey & Company.

Based on her deep academic background and publications, Katie possesses a strong interest in foundational biological sciences. Her research into cellular metabolism, DNA damage, and the influence of circadian rhythms on bodily functions highlights a passion for understanding the scientific underpinnings of health and disease.

Katie co-authored research on how the bodys circadian clock coordinates the transcriptome and metabolome, a key process in energy metabolism.

Personality Overview

Consensus Focused

Optimistic

Amiable & Agreeable

They agree with others often, so exercise caution when relying on their word.  They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Biotech Business Development
Her current role as a Senior Director at Veracyte is focused on business development within the biotechnology and diagnostics industry.
Healthcare Strategy
Her career includes roles as Director of Corporate Strategy at Exact Sciences and Associate Director of Strategic Innovation at BD, focusing on high-level industry planning.
Cellular Metabolism
Her PhD research and publications focused specifically on glycolysis, cellular senescence, and metabolomes, indicating deep expertise in this area.

Media Appearances

Katie has no verified media appearances

Work History

1-2023
Sr. Director, Business Development at Veracyte, Inc.
3-2021 - 1-2023
Director, Corporate Strategy at Exact Sciences
5-2016 - 3-2021
Associate Director, Strategic Innovation at BD
9-2013 - 1-2016
Associate at McKinsey & Company
6-2012 - 8-2012
Summer Intern, Corporate Strategy, R&D at Sanofi

Education

2011 - 2013
Master of Business Administration (MBA) from Columbia Business School
2003 - 2008
PhD from Duke University

More Information

Social Presence :

Prographics :

Exp : 12 Location : New York, New York, United States Job Level : Senior Designation : Sr. Director, Business Development at Veracyte, Inc.
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Katie

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Katie move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Katie take some risk or not?

  • They can take some low-probability risks if needed.

You And Katie

Personality Compatibility


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