Katrina Denk Gonzalez

Pioneer
DISC Type : DIS

Senior Director of Marketing at pharosIQ

Philadelphia, Pennsylvania, United States

Overview

Katrina has no verified overview

Personality Overview

Decisive But Friendly

Dynamic But Sincere

Friendly But Fast

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Katrina has no verified topics they care about

Media Appearances

Katrina has no verified media appearances

Work History

10-2024
Senior Director of Marketing at pharosIQ
8-2023
Member at Peak Community
1-2022 - 10-2024
Associate Director of Marketing, Americas at pharosIQ
3-2021 - 1-2022
Marketing Automation Leader at Project Management Institute
1-2021 - 3-2021
Marketing Director at Technically Media

Education

B.A. from Hampshire College
2019 - 2020
Certificate from Moore College of Art and Design

More Information

Social Presence :

Prographics :

Exp : 6 Location : Philadelphia, Pennsylvania, United States Job Level : Senior Designation : Senior Director of Marketing at pharosIQ
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Insights For Selling To Katrina

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Showcase existing customers and use case-studies to grab their attention
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it

DONT's

  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katrina is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Katrina

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Katrina move?

  • They are generally fast movers and can take quick decisions
  • Can Katrina take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Katrina

Personality Compatibility


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