Katrina Dusanjh

Inspirer
DISC Type : id

Vice President of Sales at CiraSync

Toronto, Ontario, Canada

Overview

Katrina Dusanjh is the Vice President of Sales at CiraSync, where she focuses on building and scaling revenue teams. With a background in sales performance management and a degree from The University of British Columbia, she has a proven track record of creating repeatable sales processes and driving growth.

Colleagues describe her as empathetic and adept at navigating technical conversations. She is passionate about coaching representatives, fostering a collaborative team culture, and promoting both professional and personal growth among her team members.

Within her first year at CiraSync, she successfully built an entire sales team and established its core processes from the ground up.

Personality Overview

Achievment Oriented

Charming & Persuasive

Confident & Optimistic

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Sales Team Building
Her social media posts highlight a focus on hiring key roles like SDR Managers and creating a collaborative, growth-obsessed revenue team culture at CiraSync.
Revenue Growth
Previous roles as Director of Revenue and her current focus on building sales processes at a scaling company underscore her expertise in driving revenue.
Microsoft Ecosystem
CiraSync's products are tailored to Microsoft Exchange, and she has actively recruited for a Microsoft Partner Manager, showing the importance of this relationship.

Media Appearances

Katrina has no verified media appearances

Work History

1-2025
Vice President of Sales at CiraSync
8-2024 - 1-2025
Senior Director of Sales at CiraSync
9-2023 - 8-2024
Director of Revenue at Blue Horizons Group
12-2022 - 9-2023
Director, Global Revenue Enablement at Varicent
1-2022 - 12-2022
Director, Business Development at Varicent

Education

Bachelor's degree from The University of British Columbia

More Information

Social Presence :

Prographics :

Exp : 5 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Vice President of Sales at CiraSync
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Insights For Selling To Katrina

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Clearly address the competitive aspects
  • Look like someone who is on top of their game

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katrina is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Katrina

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Katrina move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Katrina take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Katrina

Personality Compatibility


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