Katrina McCarter is an award-winning business strategist, speaker, and author with an MBA from Edith Cowan University. After a successful career managing a $140 million team at a Fortune 100 company, she founded three businesses. People who work with her describe her as fantastic, professional, collaborative, and engaging, delivering sharp, actionable insights.
She is passionate about empowering small business owners and entrepreneurs, positioning herself as a "Business Wingwoman" to guide them to success. Katrina is obsessed with data and research, believing it should be the heartbeat of every strategy, moving beyond simple gut feelings in marketing decisions.
Katrina champions the concept of the "Dwell Dividend, " where brands create emotional experiences that encourage customers to stay longer and connect more deeply.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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