Keith McBride in

Keith McBride

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Vice President, Growth & Product at Alaffia & AYEYA
📍 Cedar Park, Texas, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

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Experience
30 Years
Current Role
Vice President, Growth & Product
Job Level
Senior
Location
Cedar Park, Texas, United States
Personality Overview

How Keith shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Keith cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

7-2025
Vice President, Growth & Product
Alaffia & AYEYA
3-2021 - 7-2025
Director of Merchandising - Body Care, Family Care, Home Care, Seasonal
Whole Foods Market
1-2020 - 3-2021
Director of Pricing Analytics
Whole Foods Market
1-2017 - 1-2020
Director of Health & Wellness Supplements
Whole Foods Market
11-2012 - 1-2017
Senior Category & Operations Manager - Whole Body Department
Whole Foods Market
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2000 - 2004
Bachelor's degree
Suffolk University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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