Keith Sheldon in

Keith Sheldon

📍 East Peoria, Illinois, United States

Keith Sheldon serves as the President of Entertainment & Brand Management for Hard Rock International and Seminole Gaming. This lawyer-turned-marketer previously led programming for BSE Global, securing iconic acts for venues like Barclays Center. He earned a J. D. from Brooklyn Law School and a B. S. from Bucknell University.

Away from the global entertainment stage, Keith is a family man who splits his time between Florida and New Jersey. He and his wife, Sally, have three children together: Maisie, Lila, and Theo.

His passion for the industry sparked early; he secured his first job booking events for a childrens museum at just 13 years old.

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Location
East Peoria, Illinois, United States
Personality Overview
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Priorities

Topics Keith cares about

Live Entertainment
He oversees all programming, talent buying, and nightlife, booking world-class artists like The Rolling Stones, Billy Joel, and Metallica for Hard Rock venues.
Global Brand Management
Leads brand strategy, consumer marketing, and sponsorship revenue generation for Hard Rock, a brand conducting business in over 70 countries worldwide.
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Career

Work history

No work historyWe do not have verified professional history for this person yet.
In the press

Media appearances

Seminole Hard Rock Promotes Keith Sheldon to President of Entertainment and Brand Management. Featured in PR Newswire
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Education

Keith has no verified education history

Social presence
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