Kelly Burton in

Kelly Burton

Enthusiast · DISC type i
Fractional CMO at Sona
📍 Greater Philadelphia, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Current Role
Fractional CMO
Location
Greater Philadelphia, United States
Personality Overview

How Kelly shows up

Consensus Focused
Story Driven
Non-Confrontational

They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Priorities

Topics Kelly cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2025
Fractional CMO
Sona
10-2024
Brand Partnerships & Affiliates
OtterSpace
5-2022
Business Development Leader
Freelance
6-2021 - 4-2022
Senior Category Manager
Perch
1-2013 - 7-2021
Director Of Marketing and Operations
Baby Merlin Company
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Bachelor of Science in Marketing and Business Administration
Shippensburg University of Pennsylvania
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

Other Sona Employees

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