Kelly Martin is the Tinberg Business for a Better World University Professor and Professor of Marketing at Colorado State University. An award-winning researcher with a PhD from Washington State University, her work focuses on the intersection of marketing ethics and firm strategy, particularly concerning consumer data privacy and financial well-being.
Her professional passion is rooted in protecting vulnerable populations, a drive that began during her early career in the assisted-living industry and continues to inspire her research and teaching. She is dedicated to mentoring students in programs like the Global Social and Sustainable Enterprise MBA to encourage ethical business practices.
She was the first professor from Colorado State Universitys College of Business to receive the Monfort Professorship, one of the universitys highest honors for young faculty.
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