Keren Verch

Questioner
DISC Type : c

Product Marketing Manager at Kaltura

Toronto, Ontario, Canada

Overview

Keren has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Keren has no verified topics they care about

Media Appearances

Keren has no verified media appearances

Work History

1-2026
Product Marketing Manager at Kaltura
6-2021 - 1-2026
Sales Leader- Controls, Key & Strategic Accounts at Trane Technologies
6-2019 - 6-2021
Country Segment Leader- Water & Wastewater at Schneider Electric
1-2017 - 5-2019
Business Development Manager, Building Automation Systems at Schneider Electric
8-2015 - 12-2016
Director Of Business Development, Residential Energy Managment at Schneider Electric

Education

Bachelor of Commerce - BCom from York University
Associate's degree from Seneca Polytechnic

More Information

Social Presence :

Prographics :

Exp : 14 Location : Toronto, Ontario, Canada Job Level : Middle Designation : Product Marketing Manager at Kaltura
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Insights For Selling To Keren

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Keren is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Keren

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Keren move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Keren take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Keren

Personality Compatibility


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