Kerry Goodenow

Enthusiast
DISC Type : i

Director of Product Marketing at DISCO

New York, New York, United States

Overview

Kerry has no verified overview

Personality Overview

Amiable & Agreeable

Consensus Focused

Story Driven

Unlike D or C types, they are convinced more by stories and testimonials.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They are more about building relationships than just cutting deals.

Topics They Care About

Kerry has no verified topics they care about

Media Appearances

Kerry has no verified media appearances

Work History

Director of Product Marketing at DISCO
Product Marketing Lead at DISCO
Product Development, Strategy & GTM - Commerce (Shops Ads) at Meta
Product Development, Strategy & GTM - SMB Services at Facebook
Senior Consultant (Case Team Leader) at EY-Parthenon

Education

Master of Business Administration (MBA) from The Wharton School
Master of Business Administration - MBA from INSEAD

More Information

Social Presence :

Prographics :

Exp : N/A Location : New York, New York, United States Job Level : Mid-senior Designation : Director of Product Marketing at DISCO
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Insights For Selling To Kerry

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Speak from experience about success that the product has seen with other customers
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kerry is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Kerry

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Kerry move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Kerry take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Kerry

Personality Compatibility


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