Kerry McGuire

Energizer
DISC Type : I

Director, Global Strategic Accounts at Helixa

New York, New York, United States

Overview

Kerry McGuire is the Director of Global Strategic Accounts at Helixa, where she applies over a decade of experience in customer success and account management. Her career shows a consistent focus on fostering key client relationships and managing cross-functional teams in the ad-tech and data insight industries. She holds a Bachelors degree in Business Administration and Marketing.

Kerry demonstrates a strong interest in international culture, having completed a French Immersion Program at the Universite de Paris-Sorbonne. This unique experience, combined with a professional interest in companies like The Walt Disney Company, suggests an appreciation for global media and communication.

Unique fact: She studied in a French immersion program at the prestigious Sorbonne in Paris.

Personality Overview

Relationship Oriented

Full Of Energy

Big Picture Person

They are always positive and upbeat, so take their promises with a pinch of salt.  They are really good at seeing what the long-term impacts of their decisions could be. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Strategic Accounts
Her current role as Director focuses on managing and cultivating relationships with global strategic accounts to ensure retention and growth.
Customer Success
Her career is built on customer success principles, including onboarding, adoption of services, and managing client needs to meet organizational goals.
Ad Tech Platforms
She has significant experience from her senior management roles at ad tech companies Integral Ad Science and YuMe.

Media Appearances

Audience Intelligence and Media Planning Insights | Kerry McGuire. Featured in Telmar Helixa

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Work History

7-2022
Director, Global Strategic Accounts at Helixa
7-2019 - 7-2022
Sr. Manager, Global Strategic Accounts at Helixa
4-2018 - 5-2019
Senior Manager, Platform Services at Integral Ad Science
1-2017 - 4-2018
Sr Manager, Publisher Services at YuMe
9-2014 - 1-2017
Manager, Publisher Services, Business Development at YuMe

Education

2004 - 2007
Bachelor from State University of New York at Fredonia
2005 - 2005
Cours de Civilisation Francais French Immersion Program from Universite de Paris-Sorbonne

More Information

Social Presence :

Prographics :

Exp : 16 Location : New York, New York, United States Job Level : Mid-senior Designation : Director, Global Strategic Accounts at Helixa
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Insights For Selling To Kerry

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Do some small talk, ask them how things are going on their side
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kerry is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Kerry

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Kerry move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Kerry take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Kerry

Personality Compatibility


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