Kevin Arrow

Supporter
DISC Type : s

Business Owner at Online Visibility Academy

Grays, England, United Kingdom

Overview

Kevin Arrow is a digital marketing expert and the owner of Online Visibility Academy, where he helps businesses improve their online presence through SEO and content strategy. His career includes turning a retail division from a loss to £30M in profit and founding an award-winning transport company before entering marketing.

Kevin is a serial entrepreneur who works alongside his wife and childhood sweetheart, Sarah. A significant health scare at age 39 prompted him to change careers and launch his third business in digital marketing. He is a family man with a daughter and is passionate about continuous personal and professional growth.

After a near-death experience with a ruptured appendix, he pivoted from a successful transport business to found the Online Visibility Academy.

Personality Overview

Social Proof Driven

Risk-averse

Procedural

They are unlikely to become strong champions as they don't prefer pushing other people.  Their decisions are defined by the possible value that they can bring to the organization.
 They prefer to follow rules and procedures.

Topics They Care About

Small Business SEO
He runs an Essex-based agency focused on making small UK businesses visible on Google, viewing SEO as a reliable and cost-effective growth tool.
Entrepreneurial Journey
His career spans retail management, founding an award-winning transport business, and pivoting to digital marketing after a major life event, showing a passion for building businesses from scratch.
B2B Lead Generation
A core focus of his work is helping clients move beyond chasing 'ghost leads' by implementing systems that generate genuine sales opportunities.

Media Appearances

Kevin Arrow - Online Visibility Academy. Featured in Online Visibility Academy

See Now

Work History

4-2012
Business Owner at Online Visibility Academy
7-2023
Director at Tiger Associates Ltd

Education

Kevin has no verified education history

More Information

Social Presence :

Prographics :

Exp : 13 Location : Grays, England, United Kingdom Job Level : Mid-senior Designation : Business Owner at Online Visibility Academy
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Engage other key stakeholders on their side and leverage if they approve of your product
  • Show willingness to accommodating their needs or requests
  • Talk about refund and cancellation policy if the need arises

DONT's

  • Avoid saying anything that sounds like a risky proposition
  • Don’t rush them to make quick decisions
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Low-risk, go-ahead from other stakeholders and successful evaluation as per process matter the most to them.
  • Will you ever get a clear answer from Kevin

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They do not like to rush and can be quite slow in their decision making.

  • Can Kevin take some risk or not?

  • They rarely take risks and prefer making decisions supported by others.

You And Kevin

Personality Compatibility


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