Kevin Holden

Observer
DISC Type : ic

Partner at Idaho Manufacturing Solutions

Atlanta Metropolitan Area, United States

Overview

Kevin Holden is a 30-year veteran of the snack food industry and the Founder/CEO of Bite Brands, LLC, a multi-state manufacturer of private-label snacks. A graduate of California State University, Northridge, his expertise lies in raw materials sourcing, plant efficiency, and logistics. He has a long history of entrepreneurship, founding and selling several companies.

Outside of his direct business ventures, Kevin shows a keen interest in macroeconomic trends, often sharing his perspective on economic cycles and market shifts. His interests also point towards high-performance brands and engineering, exemplified by his appreciation for companies like Ferrari.

He has been a serial entrepreneur since he started his first company in the late 1980s at the age of 18.

Personality Overview

Value Driven

Curious

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are likely to ask many questions and look heavily for supporting information. They are generally good communicators and can be hard to convince.

Topics They Care About

Snack Food Industry
As a 30-year veteran and CEO of Bite Brands, he is an expert in snack manufacturing, from potato chips to tortillas, with a deep industry network.
Private Label Strategy
His company, Bite Brands, focuses on co-manufacturing and private label production for retailers, a key pillar of his business strategy mentioned in company descriptions.
Serial Entrepreneurship
He began his entrepreneurial journey at 18 and has since successfully founded, scaled, and sold multiple food and beverage companies like Hola Nola Foods and QK Brands.

Media Appearances

Kevin has no verified media appearances

Work History

12-2023
Partner at Idaho Manufacturing Solutions
6-2019
Founder/CEO at Bite Brands, LLC
7-2016
Independent Board Advisor at Kevin Holden
2-2013 - 12-2022
Founder/President at Hola Nola Foods, LLC
9-2012 - 10-2014
President at QK Brands, LLC

Education

1987 - 1992
Bachelor of Science (B.S.) from California State University, Northridge
1985 - 1987
Education details unavailable from El Camino Real

More Information

Social Presence :

Prographics :

Exp : 13 Location : Atlanta Metropolitan Area, United States Job Level : N/A Designation : Partner at Idaho Manufacturing Solutions
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Persuade objectively how your product will help them achieve their goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Kevin

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Kevin take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Kevin

Personality Compatibility


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