Kevin Krainson

Commander
DISC Type : D

Chief Growth Officer at Verve Coffee Roasters

United States

Overview

Kevin has no verified overview

Personality Overview

Strong-Willed

Decisive

Very Quick

They prefer to be the ones controlling the conversation or defining the terms.  They like to move fast and expect the same from others. They are not always relationship oriented.

Topics They Care About

Kevin has no verified topics they care about

Media Appearances

Kevin has no verified media appearances

Work History

5-2025
Chief Growth Officer at Verve Coffee Roasters
4-2024 - 5-2025
Head of DTC and Growth Marketing at Verve Coffee Roasters
10-2016 - 4-2024
Growth/Performance Marketing Consultant at Consultant
2-2020 - 2-2021
Head of Growth Marketing at Invisible Narratives
10-2018 - 11-2019
Head of Digital at Vin Di Bona Productions

Education

2006 - 2011
Bachelor of Arts (B.A.) from Indiana University Bloomington
2015 - 2015
Back-End Web Development from General Assembly

More Information

Social Presence :

Prographics :

Exp : 5 Location : United States Job Level : Leadership Designation : Chief Growth Officer at Verve Coffee Roasters
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Make sure that you circle back fast on any action items, it wins their trust
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Avoid being a storyteller and don’t try to oversell
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Kevin

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Kevin take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Kevin

Personality Compatibility


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