Kim Caves

Inquirer
DISC Type : dc

Coach & Program Delivery at University of Calgary Hunter Hub for Entrepreneurial Excellence

Calgary, Alberta, Canada

Overview

Kim Caves is a seasoned business development expert with over 30 years of experience in the telecommunications, cybersecurity, and technology sectors. A University of Calgary alumna, she now coaches tech companies on commercialization and go-to-market strategies in her role at the universitys Hunter Hub for Entrepreneurial Excellence and as an advisor for Alberta Innovates.

She is a winner of the Best Pitch contest at a Global Sales Conference.

Personality Overview

ROI Conscious

Upfront

Demanding

They respond well to confident salespeople.  They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Tech Commercialization
Her roles with Alberta Innovates and the University of Calgary are focused on coaching scalable technology businesses on how to commercialize their products and innovations.
Go-To-Market Strategy
She delivers "GoToMarket" programming for companies in the LaunchPad program, guiding them on market entry, sales frameworks, and building effective channels.
Cybersecurity Sales
She authored a blog on "Selling CyberSec to Large Accounts" and frequently shares insights on using security and data governance as a competitive advantage.

Media Appearances

Kim Caves & Associates. Featured in YouTube

See Now

Work History

9-2025
Coach & Program Delivery at University of Calgary Hunter Hub for Entrepreneurial Excellence
8-2018
Founder at Kim Caves & Associates
10-2020 - 11-2025
Sales Trainer/Coach/Facilitator at TECHNATION
8-2024 - 9-2025
Strategic Advisor, Technology Practice at Lawson Lundell LLP
4-2021 - 6-2024
Technology Development Advisor at Alberta Innovates

Education

Kiniesology from University of Calgary
Business from University of Calgary

More Information

Social Presence :

Prographics :

Exp : 7 Location : Calgary, Alberta, Canada Job Level : Leadership Designation : Coach & Program Delivery at University of Calgary Hunter Hub for Entrepreneurial Excellence
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Insights For Selling To Kim

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kim is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Kim

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Kim move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Kim take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Kim

Personality Compatibility


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