Kimberley King

Evaluator
DISC Type : dsc

CEO at LimeLight Group Inc.

Dartmouth, Nova Scotia, Canada

Overview

Kimberley King is the CEO of LimeLight Group Inc. , where she leverages nearly 30 years of experience in the Canadian events industry. She is a strategic event architect and the creator of the "Align · Activate · Amplify Framework. " People who have worked with her describe her as professional, fair, and customer-focused.

She is passionate about creating intentional gatherings that foster genuine human connection. Her work and certifications reflect a deep commitment to inclusivity, highlighted by her qualification in Navigating LGBT+ Diversity & Inclusion. She aims to design events that create space for reflection, alignment, and strategic follow-through.

Kimberley is a founding board member and Past President of the Atlantic Canada Chapter of Meeting Professionals International (MPI).

Personality Overview

Hard To Convince

Quality Focused

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Strategic Event Design
Her entire career is focused on moving beyond logistics to architect events with clear intention, strategy, and measurable impact for organizations.
Human Connection
Believes that in an era of digital overload, the primary goal of events is to create genuine connection and a shared sense of purpose.
Impactful Speaking
Specializes in speaker-led experience design, carefully curating thousands of speakers to ensure the right talent connects deeply with an audience to deliver outcomes.

Media Appearances

Kimberley has no verified media appearances

Work History

6-2003
CEO at LimeLight Group Inc.
9-1994 - 4-2003
Owner/Operator at PromoWorks
9-1990 - 8-1994
Marketing Manager at 96.5 Sun FM

Education

Public Relations from Mount Saint Vincent University
ADPR from MacEwan University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Dartmouth, Nova Scotia, Canada Job Level : N/A Designation : CEO at LimeLight Group Inc.
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Insights For Selling To Kimberley

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kimberley is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Kimberley

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Kimberley move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Kimberley take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Kimberley

Personality Compatibility


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