Kimberly Lyford, MMCi

Critic
DISC Type : C

Senior Information Technology Security Analyst at Virtua Health

Durham, North Carolina, United States

Overview

Kimberly has no verified overview

Personality Overview

Critic

ROI Driven

Information Seeker

They prefer to analyze logically and value objective facts over emotions.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Kimberly has no verified topics they care about

Media Appearances

Kimberly has no verified media appearances

Work History

12-2021
Senior Information Technology Security Analyst at Virtua Health
5-2021
Small Business Owner at Simply Delicious Catering NC
5-2021
Small Business Owner at Bullseye Grill
2018 - 6-2021
Healthcare IT Consultant at Himformatics
12-2012 - 9-2018
Epic Project Support-EpicCare Link at Duke University Health System

Education

2017 - 2018
Masters of Management in Clinical Informatics from Duke University School of Medicine
Bachelor of Applied Science (BASc) from Florida Atlantic University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Durham, North Carolina, United States Job Level : Middle Designation : Senior Information Technology Security Analyst at Virtua Health
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Insights For Selling To Kimberly

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kimberly is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Kimberly

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Kimberly move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Kimberly take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Kimberly

Personality Compatibility


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