Kris Emmons

Commander
DISC Type : D

President at Raven Roofing Ltd.

Canada

Overview

Kris Emmons is a growth-focused leader, currently President at Raven Roofing Ltd. With over 15 years of experience, he excels in transforming sales operations and building high-performance teams. He previously scaled recurring revenue by 167% at Zeemac Vehicle Lease. He holds a B. B. A. from Trinity Western University.

He is passionate about developing strong team cultures and fostering professional growth through structured sales systems and training. His interests include staying current with business insights from publications like the Harvard Business Review.

He successfully led a sales transformation that grew a companys annual recurring revenue from $4. 5M to over $12M.

Personality Overview

Risk-Taker

Impact-Driven

Strong-Willed

They put a lot of effort into ensuring personal success.  They are less concerned about the product and more about its potential impact. They like to stay in control of the negotiation or defining of the terms.

Topics They Care About

Strategic Growth
Drives measurable growth by transforming business development models, demonstrated by a 167% revenue increase in a previous role at Zeemac Vehicle Lease.
Sales Leadership
Has extensive experience rebuilding and leading national sales teams to manage portfolios exceeding $30M in annual recurring revenue.
Team Development
Passionate about building high-performance teams by implementing structured onboarding, training programs, and fostering a strong team culture.

Media Appearances

Kris has no verified media appearances

Work History

8-2025
President at Raven Roofing Ltd.
7-2023 - 8-2025
National Director of Sales at Somerville National Leasing
5-2015 - 6-2023
Director of Sales at Zeemac Vehicle Lease
12-2008 - 5-2015
Enterprise Sales Manager at Aparc Systems
8-2004 - 12-2008
Marketing Director at Homelife Benchmark Realty

Education

2006 - 2008
Real Estate Trading Services Licensing Course from UBC Sauder School of Business
2002 - 2005
Bachelor of Business Administration (B.B.A.) from Trinity Western University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Canada Job Level : N/A Designation : President at Raven Roofing Ltd.
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Insights For Selling To Kris

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don't try too hard to forge relationships with them
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kris is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Kris

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Kris move?

  • If convinced, they can reach decisions quite fast.
  • Can Kris take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Kris

Personality Compatibility


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