Kris Mack

Pioneer
DISC Type : Dsi

Vice President, Digital Operations at Hibbett

Birmingham, Alabama, United States

Overview

Kris Mack is a high-performing leader with over 20 years of experience in eCommerce and retail, currently serving as the VP of Digital Operations at Hibbett. She specializes in omnichannel strategy, product management, and customer experience. Kris earned her BA from Temple University.

Colleagues consistently praise her as an energetic and highly effective cross-functional partner. She is described as a "go-to" person for complex problem-solving and an excellent builder of loyal, motivated teams who knows how to foster a collaborative environment.

Kris has a keen interest in major sporting events, such as the World Games.

Personality Overview

Dynamic But Sincere

Friendly But Fast

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Digital Operations
Her entire career is focused on eCommerce operations, including product lifecycle, supply chain processes, and fulfillment for major retail brands like Hibbett and David's Bridal.
Omnichannel Strategy
Listed as a core strength, she focuses on creating a seamless customer experience between digital platforms and physical stores across the US, Canada, and the UK.
Team Building
She emphasizes building strong, independent, and flexible teams. Recommendations highlight her ability to lead, motivate, and foster collaboration to achieve common goals.

Media Appearances

Q&A: How Hibbett approaches its new ecommerce site and omnichannel strategy. Featured in Digital Commerce 360

See Now

Work History

6-2025
Vice President, Digital Operations at Hibbett
6-2019 - 7-2025
Sr Director, Web Operations at Hibbett
4-2016 - 6-2019
Director, Web Operations at Hibbett
5-2008 - 1-2016
Director Digital Operations at David's Bridal
Director Web Development & Marketing at Alfred Angelo

Education

1981 - 1985
BA from Temple University

More Information

Social Presence :

Prographics :

Exp : 25 Location : Birmingham, Alabama, United States Job Level : Senior Designation : Vice President, Digital Operations at Hibbett
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Insights For Selling To Kris

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kris is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Kris

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Kris move?

  • They are generally fast movers and can take quick decisions
  • Can Kris take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Kris

Personality Compatibility


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