Krista Smith

Inspirer
DISC Type : id

Marketing & Communications Director at Paso Robles Wine Country Alliance

Greater San Luis Obispo Area, United States

Overview

Krista has no verified overview

Personality Overview

Confident & Optimistic

Fast Adopter

Generous

They don’t mind taking a stand if they believe in something.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Krista has no verified topics they care about

Media Appearances

Krista has no verified media appearances

Work History

1-2026
Marketing & Communications Director at Paso Robles Wine Country Alliance
10-2023 - 12-2025
Marketing Director at Paso Robles Wine Country Alliance
10-2021 - 10-2023
Marketing Communications Manager at Cal Poly Corporation
7-2021 - 9-2021
Senior Account Executive at Nuffer, Smith, Tucker Public Relations
11-2020 - 7-2021
Account Executive at Nuffer, Smith, Tucker Public Relations

Education

2018 - 2020
Master of Public Policy from California Polytechnic State University-San Luis Obispo
2007 - 2011
Bachelor of Science in Journalism from California Polytechnic State University-San Luis Obispo

More Information

Social Presence :

Prographics :

Exp : 14 Location : Greater San Luis Obispo Area, United States Job Level : Mid-senior Designation : Marketing & Communications Director at Paso Robles Wine Country Alliance

Interested in

Health & Outdoor

Gardening, Traveling

Lifestyle

baking, Cookbook collecting, Cooking

Art

Cookbook collecting, baking

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Insights For Selling To Krista

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Krista is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Krista

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Krista move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Krista take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Krista

Personality Compatibility


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