Kristen De Lay
Visionary · DISC type DsKristen De Lay is a Fractional COO and consultant who helps marketing agencies build scalable operational foundations. With over 17 years of experience, she diagnoses and fixes breakdowns between strategy and execution. People who have worked with her describe her as an A-tier marketer, a great leader, a coach, and a mentor.
She is a graduate of Texas Christian University and has pursued extensive leadership and coaching training to enhance her emotional intelligence and communication skills. Kristen is also a mother, having recently celebrated her daughters high school graduation.
Unique fact: She actively helps agency owners make their businesses less dependent on them, which is a counterintuitive but highly valuable service.
Read the full overview →How Kristen shows up
Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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