Kristin Frye

Energizer
DISC Type : I

Director of Western Brand Marketing at Ariat International

Dallas-Fort Worth Metroplex, United States

Overview

Kristin has no verified overview

Personality Overview

Full Of Energy

Imaginative

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Kristin has no verified topics they care about

Media Appearances

Kristin has no verified media appearances

Work History

6-2023
Director of Western Brand Marketing at Ariat International
4-2022 - 6-2023
Sr. Brand Manager, Western at Ariat International
5-2021 - 4-2022
Marketing Director at Hooey
4-2018 - 5-2021
Director, Client Partnerships at Enilon
5-2014 - 10-2017
Vice President of Marketing at Justin Brands, Inc.

Education

2003 - 2007
Bachelor of Business Administration in Marketing from Tarleton State University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Dallas-Fort Worth Metroplex, United States Job Level : Mid-senior Designation : Director of Western Brand Marketing at Ariat International
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Insights For Selling To Kristin

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Talk anecdotally about the customer experience that your product offers
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristin is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Kristin

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Kristin move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Kristin take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Kristin

Personality Compatibility


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