Kseniya Popova is a cosmetic scientist with over 17 years of experience in R&D and product innovation for brands like Farmacy Beauty and The Rootist. She is the founder of Symbiotic Beauty Lab, a consultancy focused on green formulation and sustainable beauty. She holds a Master of Science from Montclair State University.
Deeply connected to nature, Kseniyas professional mission to harmonize science and sustainability is fueled by her personal passion for the environment. When not in the lab, she enjoys orienteering through forests with just a map and compass, a hobby that mirrors her innovative approach to navigating cosmetic science.
Inspired by green chemistry, she created the "12 Principles of Green Formulation, " a groundbreaking roadmap for sustainable cosmetic development.
Read the full overview →They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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