Kseniya Popova

Questioner
DISC Type : c

Independent Cosmetic Chemist and Owner at Symbiotic Beauty Lab

Hawthorne, New Jersey, United States

Overview

Kseniya Popova is a cosmetic scientist with over 17 years of experience in R&D and product innovation for brands like Farmacy Beauty and The Rootist. She is the founder of Symbiotic Beauty Lab, a consultancy focused on green formulation and sustainable beauty. She holds a Master of Science from Montclair State University.

Deeply connected to nature, Kseniyas professional mission to harmonize science and sustainability is fueled by her personal passion for the environment. When not in the lab, she enjoys orienteering through forests with just a map and compass, a hobby that mirrors her innovative approach to navigating cosmetic science.

Inspired by green chemistry, she created the "12 Principles of Green Formulation, " a groundbreaking roadmap for sustainable cosmetic development.

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Green Formulation
Authored the "12 Principles of Green Formulation" to provide a practical guide for creating greener, more sustainable cosmetic products.
Sustainable Beauty
Her consultancy, Symbiotic Beauty Lab, is founded on the principle that performance and sustainability can work in harmony, benefiting both consumers and the planet.
Cosmetic Innovation
Focuses on pioneering conscious beauty development by exploring concepts like upcycling agricultural waste and applying principles of green chemistry to create superior products.

Media Appearances

Symbiotic Beauty Lab Provides Formulating Expertise. Featured in Happi

See Now

Work History

11-2024
Independent Cosmetic Chemist and Owner at Symbiotic Beauty Lab
11-2023 - 11-2024
Executive Director of R&D and Innovation at The Beauty Bank
7-2020 - 1-2024
Director of R&D | Innovation & NPD at iLABS (Innovation Labs) Inc.
8-2018 - 7-2020
Associate Director of R&D, Innovation at Farmacy Beauty
3-2017 - 8-2018
Senior Scientist of Innovation at Englewood Lab, LLC

Education

2009 - 2013
Master of Science (MS) from Montclair State University
2006 - 2009
BA from Montclair State University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Hawthorne, New Jersey, United States Job Level : N/A Designation : Independent Cosmetic Chemist and Owner at Symbiotic Beauty Lab
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Insights For Selling To Kseniya

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kseniya is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Kseniya

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kseniya move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Kseniya take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Kseniya

Personality Compatibility


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