Kyle Lawson in

Kyle Lawson

Observer · DISC type ci
Director Engineering, In-App at Totango
📍 Austin, Texas, United States

Kyle Lawson is the Director of Engineering, In-App at Totango, following the acquisition of his startup, Lou. As Co-Founder and CTO of Lou, he developed a no-code digital adoption platform, a venture he started while at Babson College and took through the Techstars NYC accelerator. His work focuses on simplifying the web experience.

Outside of his professional life, Kyle has a strong interest in outdoor challenges and sports. He is an avid mountain climber, having summited Mt. Washington in his home state of New Hampshire. He also has a background in competitive baseball, earning recognition as a pitching MVP during his college years.

Unique fact: Kyle is a co-inventor on a patent for a technology that matches web elements between different versions of websites.

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Experience
6 Years
Current Role
Director Engineering, In-App
Job Level
Mid-senior
Location
Austin, Texas, United States
Personality Overview

How Kyle shows up

Curious
Value Driven
Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are likely to ask many questions and look heavily for supporting information. They are generally strong communicators and are not easy to convince.

Priorities

Topics Kyle cares about

Digital Adoption
Co-founded Lou, a no-code platform to simplify user onboarding, which was later acquired by Totango to power their in-app experience.
Startup Growth
Successfully led his company, Lou, from its inception at Babson College through the Techstars NYC accelerator to a strategic acquisition by Totango.
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Career

Work history

12-2022
Director Engineering, In-App
Totango
7-2019 - 10-2019
Techstars NYC '19 Cohort
Techstars
10-2018 - 5-2019
Software Engineer
Italic
2-2018 - 12-2022
Co-Founder | CTO
Lou
9-2017 - 6-2019
Freelance Web/Mobile App Developer
Freelance, self-employed
In the press

Media appearances

Totango Launches In-App Communication as Part of Its Composable Customer Success Platform Advanced by the Acquisition of Lou, a No‑Code Digital Adoption Platform. Featured in PR Newswire
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Education
2015 - 2018
Bachelor of Science in Business Management
Babson College
2011 - 2015
High School
Merrimack High School
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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