Kyle Reasor in

Kyle Reasor

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Global Strategy Director, Amazon Prime Video at Initiative
📍 Los Angeles Metropolitan Area, United States

Kyle is a VP of Experience Design & Strategy with over 13 years of experience developing global campaigns for premier brands like Amazon, Starbucks, and Gilead Sciences. A graduate of The Johns Hopkins University, he is described by colleagues as hard-working, proactive, and open-minded.

He is passionate about fostering new talent, serving as a mentor for underrepresented students through the Advertising Research Foundations WIDE program. Kyle also has a keen interest in the entertainment sector, following companies like The Walt Disney Company and Sony Pictures.

He won a "Media Plan of the Year" award for his strategic work on the campaign for Amazons "The Boys" Season 3.

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Experience
13 Years
Current Role
Global Strategy Director, Amazon Prime Video
Job Level
Mid-senior
Location
Los Angeles Metropolitan Area, United States
Personality Overview

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Priorities

Topics Kyle cares about

Global Media Strategy
He has over a decade of experience leading and executing innovative media strategies for brands like Amazon across 56 markets.
Diversity in Advertising
Serves as a mentor to underrepresented students through the ARF WIDE program and was a featured speaker at the ThinkLA Diversity Summit.
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Career

Work history

5-2019
Global Strategy Director, Amazon Prime Video
Initiative
8-2018 - 5-2019
Client Strategist, Brand Strategy and Innovation
Magid
6-2015 - 8-2018
Account Executive, Digital Strategy
Edelman
10-2012 - 6-2015
Social Media Coordinator
The Walt Disney Company
In the press

Media appearances

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Education
1-2022 - 5-2023
Master of Arts - MA
The Johns Hopkins University
2011 - 2015
Bachelor of Arts - BA
California State University, Los Angeles
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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