Kyle Widrick

Inspirer
DISC Type : id

General Partner at PariPassu

New York, New York, United States

Overview

Kyle Widrick is a brand builder and investor, serving as Chairman of WIN Brands Group, General Partner at PariPassu, and Venture Partner at Maveron. He focuses on acquiring and scaling direct-to-consumer brands, leveraging his experience from co-founding BVA, a leading Shopify agency. People who have worked with him describe him as thoughtful, extremely bright, and capable.

Personality Overview

Charming & Persuasive

Decisive

Achievment Oriented

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Consumer Brand Building
As Founder and Chairman of WIN Brands Group, he acquires and builds category-defining consumer brands like Homesick and Gravity, focusing on omni-channel growth.
Venture Investing
He is a General Partner at PariPassu and a Venture Partner at Maveron, investing in early-stage startups across commerce, health, and technology.
Future of Commerce
His investment syndicate at PariPassu specifically targets the future of commerce, and he has extensive experience scaling e-commerce businesses on platforms like Shopify.

Media Appearances

Founder-Led VC Firm PPVP Launches Members-Only Co-Investment Network PariPassu. Featured in Business Wire

See Now

Work History

5-2025
General Partner at PariPassu
5-2025
Venture Partner at Maveron
1-2025
Chairman of the Board at WIN Brands Group
6-2023 - 7-2023
Investor at CHAOS Industries
5-2023 - 6-2023
Investor at Function Health

Education

2001 - 2005
Bachelor of Science (BS) from Syracuse University

More Information

Social Presence :

Prographics :

Exp : 6 Location : New York, New York, United States Job Level : N/A Designation : General Partner at PariPassu
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Insights For Selling To Kyle

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Refer to testimonials from well known people to highlight the value of your product
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kyle is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Kyle

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Kyle move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Kyle take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Kyle

Personality Compatibility


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