Kylie Cassady

Enthusiast
DISC Type : i

Co-Owner at 2oddballs Creative

Springfield-Branson, Missouri Area, United States

Overview

Kylie Cassady is the Co-Owner and Operations Manager of 2oddballs Creative, a marketing and design agency she co-founded. A graduate of Missouri State University with a degree in Advertising and Promotions, she leverages a background in hospitality to manage projects and people. She was recently named 2025s Project Manager or Coordinator of the Year.

Outside of work, Kylie is actively involved in the Springfield community, serving as Past President for the Generation Next group of the Springfield Contractors Association. She and her company are also engaged in supporting the local LGBTQ+ community through volunteer work with the GLO Center.

After founding her company, she and her co-owner spent two years running it remotely while living and working abroad in Taiwan and Ecuador before settling in Springfield.

Personality Overview

Consensus Focused

Optimistic

Non-Confrontational

They are more about building relationships than just cutting deals.  They are generally friendly, so be careful when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Project Management
Her primary role involves managing project workflows, and she was named the 2025 Project Manager or Coordinator of the Year by the Springfield Tech Council.
Community Engagement
Demonstrates a strong commitment to her local community through leadership roles in professional associations and volunteer work for non-profits like the GLO Center.
Ethical Marketing
Her company philosophy focuses on creating real, meaningful connections for clients by bucking trends like depersonalized automation in favor of a client-centered, art-focused approach.

Media Appearances

Kylie has no verified media appearances

Work History

11-2017
Co-Owner at 2oddballs Creative

Education

2012 - 2015
Bachelor's degree from Missouri State University
Bachelor's degree from Missouri State University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Springfield-Branson, Missouri Area, United States Job Level : N/A Designation : Co-Owner at 2oddballs Creative
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Insights For Selling To Kylie

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don't be critical or challenge them openly, they can react defensively
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kylie is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Kylie

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Kylie move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Kylie take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Kylie

Personality Compatibility


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