Lacy Bollinger Brown, PMP in

Lacy Bollinger Brown, PMP

Login to view DISC.
Senior Product Marketing Manager, eCommerce at Vivint
📍 Greater Tampa Bay Area, United States

Lacy is a senior eCommerce and product marketing leader specializing in DTC revenue growth for hardware and subscription businesses. A certified Project Management Professional (PMP) and graduate of Brigham Young University, she excels at translating complex products into high-converting customer experiences. People describe her as dedicated, customer-focused, and organized.

Outside of her corporate roles, Lacy is an entrepreneur who has founded and operated multiple small eCommerce businesses. She is a published author of a childrens book and has interests in Disney. She recently appeared on an HGTV show with her husband.

Interesting fact: Lacy was invited to be on the HGTV series "Neighborhood Watch. "

Read the full overview →
Experience
8 Years
Current Role
Senior Product Marketing Manager, eCommerce
Location
Greater Tampa Bay Area, United States
Personality Overview

How Lacy shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Lacy cares about

DTC Growth
Her entire career focuses on driving DTC revenue growth, recently highlighting a 47% year-over-year increase in a previous role.
Conversion Optimization
She frequently posts about conversion rate optimization (CRO) and the psychology of removing doubt from a customer's purchasing journey.
+5 more topics Login to view topics
Career

Work history

3-2023 - 3-2026
Senior Product Marketing Manager, eCommerce
Vivint
1-2021 - 3-2023
Product Marketing Manager, eCommerce
Vivint
1-2020 - 12-2020
Product Marketing Manager, Digital Experience
Vivint
6-2018 - 6-2018
Company Owner
Lacy Brown Company LLC
5-2017 - 2-2020
Project Manager of Business Operations
Vivint
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelor’s Degree
Brigham Young University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Vivint Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Lacy. Free, 10 seconds.