Lael Atkins

Observer
DISC Type : ci

Head of Operations at Spirit Tea

Chicago, Illinois, United States

Overview

Lael Atkins is a seasoned operations and supply chain leader, currently serving as the Head of Operations at Spirit Tea. With a career spanning leadership roles at Colectivo Coffee and Rishi Tea & Botanicals, she is passionate about devising new systems, process improvement, and strategic planning. Colleagues describe her as a thoughtful leader and phenomenal listener.

Passionate about building community, Lael serves on the board of The Production Guild, a Milwaukee-based professional peer network for manufacturing professionals. This reflects her commitment to fostering connection and growth within her industry. She is also a recognized leader within the LGBTQ+ community.

In 2021, BizTimes Milwaukee recognized her as a "Notable LGBTQ Executive" for her professional success and leadership.

Personality Overview

Assertive

Curious

Example Seeker

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Supply Chain Optimization
Has extensive experience as VP of Supply Chain at Colectivo Coffee, responsible for roasting, baking, logistics, and warehouse operations.
Operations Management
Her entire career has been focused on improving operations, from Production Manager to her current role as Head of Operations.
Community Building
Passionate about building community, she serves on the board of The Production Guild to support peers in the manufacturing industry.

Media Appearances

Lael has no verified media appearances

Work History

12-2024
Head of Operations at Spirit Tea
1-2024 - 1-2025
Operations at Caffe Luxxe
1-2022 - 4-2024
Vice President of Supply Chain at Colectivo Coffee
2-2021 - 1-2022
Director Of Operations at Colectivo Coffee
6-2019 - 2-2021
Production Manager at Rishi Tea & Botanicals

Education

2008 - 2009
Education details unavailable from Whatcom Community College

More Information

Social Presence :

Prographics :

Exp : 12 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Head of Operations at Spirit Tea
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Insights For Selling To Lael

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Share testimonials from known people and give multiple examples of product value
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lael is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Lael

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Lael move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Lael take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Lael

Personality Compatibility


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