Laetitia Sorribes

Judge
DISC Type : Dc

Marketing & Communication VP at Intact

Montreal, Quebec, Canada

Overview

Laetitia has no verified overview

Personality Overview

Demanding

Quality Focused

Generally Skeptic

They respond better to strong and respectful interactions.  More than the product, they care about the effectiveness of the product. They like to act fast and expect others to do the same.

Topics They Care About

Laetitia has no verified topics they care about

Media Appearances

Laetitia has no verified media appearances

Work History

10-2024
Marketing & Communication VP at Intact
9-2023
Vice-President Distributor Marketing, Communications and Public Relations at Intact
2-2022 - 9-2023
Senior Director Marketing Intact Brand & Growth at Intact
12-2018 - 2-2022
Senior Marketing Director Brand Strategy, Consumer Insights and Customer Experience at Intact
8-2024
Board Member at Centre de glaces Intact Assurance

Education

4-2023 - 7-2024
LEAD Business program from Stanford University
1992 - 1995
Master in Business Administration from Excelia

More Information

Social Presence :

Prographics :

Exp : 23 Location : Montreal, Quebec, Canada Job Level : Senior Designation : Marketing & Communication VP at Intact
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Insights For Selling To Laetitia

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Hold your ground without indulging in one-upmanship

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laetitia is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Laetitia

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Laetitia move?

  • They can take decisions very fast if you manage to convince them.
  • Can Laetitia take some risk or not?

  • The risks don’t matter much to them.

You And Laetitia

Personality Compatibility


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