Laila is a digital leader at Currys with over 20 years of experience, currently heading the UX, Design, and Search teams. She specializes in shaping customer-first online journeys by blending creativity and data. Colleagues describe her as innovative, creative, and forward-thinking, with a degree in Communication and Media.
Outside of her direct responsibilities, Laila shows a keen interest in the strategies of major digital and entertainment innovators, following companies like Google and The Walt Disney Company. This suggests a passion for how technology and creative storytelling intersect to shape customer experiences on a global scale.
She is actively reshaping her teams approach to search in response to AIs growing influence.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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