Lansing Gatrell

Energizer
DISC Type : I

Head of Business Development & Strategic Partnerships at Markaaz

New York, New York, United States

Overview

Lansing has no verified overview

Personality Overview

Informal

Imaginative

Full Of Energy

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Lansing has no verified topics they care about

Media Appearances

Lansing has no verified media appearances

Work History

7-2025
Head of Business Development & Strategic Partnerships at Markaaz
1-2024 - 7-2025
Managing Director, Research Sales & Trading at S&P Global
2-2022 - 12-2023
Managing Director, Counterparty Manager & Regulatory Solutions at S&P Global
2-2019 - 2-2022
Managing Director, Financial Services at IHS Markit (acquired by S&P Global)
3-2016 - 2-2019
Managing Director, Global Markets at Ipreo (acquired by IHS Markit 2018)

Education

2006 - 2007
EMBA from London Business School
1992 - 1998
BS from Brigham Young University

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York, New York, United States Job Level : Mid-senior Designation : Head of Business Development & Strategic Partnerships at Markaaz
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Insights For Selling To Lansing

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lansing is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Lansing

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lansing move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Lansing take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Lansing

Personality Compatibility


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