Laura A. Williams

Commander
DISC Type : D

Founder & CEO at Respitely™

Chicago, Illinois, United States

Overview

Laura A. Williams is the Founder and CEO of Respitely™, where she created the worlds first "CareGifting™" marketplace. Drawing on her extensive background in business operations and tech strategy from Accenture, she also founded the in-home care agency At Home by Silver Horizons. She holds a Bachelors Degree from Pepperdine Graziadio Business School and a Lean Six Sigma Certification.

Lauras professional mission is deeply personal, stemming from her experience as a long-distance caregiver for her mother, who has dementia. She often shares poignant moments about the challenges and joys of supporting a loved one from 2, 000 miles away, emphasizing the importance of family, community, and finding strength in small moments, like a heartfelt text from her son.

She is pioneering an entirely new market category called CareGifting™, designed to make professional in-home care as easy to give as flowers or a meal.

Personality Overview

Strong-Willed

Very Quick

Risk-Taker

They like to be in a position where they can control the conversation and terms.  They are not focused on building rapport and relationships. They are very proud of what they do.

Topics They Care About

Caregiving Innovation
Founded Respitely™ to create a new category, "CareGifting™, " transforming how families and communities can provide tangible support for caregivers through a tech marketplace.
HealthTech for Aging
Focuses on leveraging technology to solve critical challenges in the home care and aging sectors, making support more accessible for the 53 million unpaid caregivers in the U. S.
Long-Distance Caregiving
She personally navigates caring for her mother from 2, 000 miles away, sharing insights on creating sustainable care plans to make the journey manageable.

Media Appearances

Laura has no verified media appearances

Work History

3-2025
Founder & CEO at Respitely™
1-2025
Founder & Principal at At Home by Silver Horizons
7-2023 - 8-2025
Chief Operating Officer at Kingman Canterbury LLC
Director of Business Operations - Tech Strategy & Advisory at Accenture
Commercial and Contracts Lead at Accenture

Education

Bachelor’s Degree from Pepperdine Graziadio Business School

More Information

Social Presence :

Prographics :

Exp : 2 Location : Chicago, Illinois, United States Job Level : Leadership Designation : Founder & CEO at Respitely™
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Insights For Selling To Laura A.

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Speak about competitive differentiation that your product offers
  • Refer to testimonials from well-known industry leaders

DONT's

  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura A. is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Laura A.

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Laura A. move?

  • They can take decisions very fast if you manage to convince them.
  • Can Laura A. take some risk or not?

  • The risks don’t matter much to them.

You And Laura A.

Personality Compatibility


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