Laura Carter

Energizer
DISC Type : I

Senior Marketing Communications Manager at Hologic, Inc.

Lansing, Michigan, United States

Overview

Laura has no verified overview

Personality Overview

Informal

Enthusiastic

Full Of Energy

They are friendly, approachable and love to make new connections.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

11-2023
Senior Marketing Communications Manager at Hologic, Inc.
1-2023
Marketing Manager at Hologic, Inc.
2-2021 - 1-2023
Manager, Marketing and Communications at Stryker Surgical Technologies
9-2016 - 2-2021
Art Director at ddm marketing & communications
1-2006 - 2-2021
Art Director at Malt.bee design

Education

Bachelor of Fine Arts from Kendall College of Art and Design

More Information

Social Presence :

Prographics :

Exp : 14 Location : Lansing, Michigan, United States Job Level : Middle Designation : Senior Marketing Communications Manager at Hologic, Inc.
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Share some stories about how you you have helped people in similar positions succeed
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Laura

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Laura take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Laura

Personality Compatibility


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