Laura Díez Álava in

Laura Díez Álava

Questioner · DISC type c
HR Business Partner Sales On Trade at The HEINEKEN Company
📍 Greater Madrid Metropolitan Area, Spain

Laura Díez Álava is an HR Business Partner at The HEINEKEN Company, focusing on the Sales On Trade division. She has built her career entirely within Heineken, progressing from a trainee to key HR roles supporting supply chain and sales teams. She holds a Masters degree and a ThePowerMBA certification.

She is passionate about fostering a positive work environment where people can grow while enjoying their work. Laura emphasizes the importance of dedicating quality time to care for people, building strong connections with colleagues, and celebrating shared experiences and learnings.

Laura participated in "HR Talks & Beers, " an event for HR professionals to share insights and challenges in an informal setting.

Read the full overview →
Experience
8 Years
Current Role
HR Business Partner Sales On Trade
Location
Greater Madrid Metropolitan Area, Spain
Personality Overview

How Laura shows up

Not Easily Convinced
Cautious & Analytical
Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Priorities

Topics Laura cares about

Team Culture
Her posts frequently mention the importance of enjoying work, growing together, and connecting with colleagues, highlighting her focus on a positive and supportive culture.
Sales Team Enablement
As the HR Business Partner for the Sales On Trade division, she is directly involved in supporting and developing Heineken's sales teams.
+4 more topics Login to view topics
Career

Work history

10-2024
HR Business Partner Sales On Trade
The HEINEKEN Company
4-2021 - 9-2024
HR Business Partner Supply Chain
The HEINEKEN Company
5-2019 - 3-2021
HR Trainee Program
The HEINEKEN Company
10-2018 - 5-2019
HR Business Partner Analyst
The HEINEKEN Company
2-2018 - 10-2018
Talent Acquisition Intern
MAXAM
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2018 - 2019
Master's degree
Universidad Internacional de La Rioja
2018 - 2019
Postgraduate
UEMC Business School
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

Other The HEINEKEN Company Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Laura. Free, 10 seconds.