Laura Fahey

Critic
DISC Type : C

Digital Marketing Manager at Johnson & Wales University

Providence, Rhode Island, United States

Overview

Laura has no verified overview

Personality Overview

Negotiator

ROI Driven

Information Seeker

They prefer to do logical analysis and value evidence over emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

5-2021
Digital Marketing Manager at Johnson & Wales University
7-2017 - 4-2021
Marketing Specialist at Brown University
2-2015 - 6-2017
Marketing Coordinator at Brown University
3-2011 - 2-2015
Administrative and Event Coordinator at Brown University

Education

2016 - 2018
Master’s Degree from Southern New Hampshire University
2008 - 2010
Bachelor's Degree from Rhode Island College

More Information

Social Presence :

Prographics :

Exp : 14 Location : Providence, Rhode Island, United States Job Level : Middle Designation : Digital Marketing Manager at Johnson & Wales University
URL has been copied!

Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Laura

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Laura take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Laura

Personality Compatibility


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