Laura Kane

Questioner
DISC Type : c

Senior District Marketing Manager at Guild Mortgage

Littleton, Colorado, United States

Overview

Laura has no verified overview

Personality Overview

Value Seeker

Cautious & Analytical

Price-Sensitive

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

7-2024
Senior District Marketing Manager at Guild Mortgage
8-2023 - 1-2025
District Marketing Manager at Guild Mortgage
1-2020 - 8-2023
Regional Business Development Coordinator at Guild Mortgage
8-2023
Launch Consultant + Creative Director at Laura Collins
7-2014 - 1-2020
Esthetician & Spa Manager at Sesen Skin Body Wellness

Education

2008 - 2012
Bachelor of Science from Endicott College
2011 - 2011
Hospitality Management from Auckland University of Technology

More Information

Social Presence :

Prographics :

Exp : 11 Location : Littleton, Colorado, United States Job Level : Middle Designation : Senior District Marketing Manager at Guild Mortgage
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Laura

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Laura take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Laura

Personality Compatibility


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