Laura Pechenik

Initiator
DISC Type : Di

Manager of Demand Generation | B2B Marketing at Gloo

Denver, Colorado, United States

Overview

Laura has no verified overview

Personality Overview

Conviction Driven

Impact-Oriented

Confident

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

1-2020
Manager of Demand Generation | B2B Marketing at Gloo
12-2019
Demand Generation and Paid Search Specialist at Thryve
7-2018 - 12-2019
Digital Content Strategist at ShapeShift
2010 - 7-2018
Manager, National Arts Marketing Project (NAMP) at Americans for the Arts
6-2008 - 12-2009
Program Manager at Brown University

Education

2018 - 2018
Education details unavailable from altMBA
2010 - 2012
MA from Brooklyn College

More Information

Social Presence :

Prographics :

Exp : 18 Location : Denver, Colorado, United States Job Level : Middle Designation : Manager of Demand Generation | B2B Marketing at Gloo
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Clearly address the competitive aspects
  • Look like someone who is on top of their game

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Laura

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Laura take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Laura

Personality Compatibility


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