Laura Sturch

Observer
DISC Type : ci

Director of Engineering at SensorUp Inc.

El Cerrito, California, United States

Overview

Laura has no verified overview

Personality Overview

Assertive

Example Seeker

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

10-2023
Director of Engineering at SensorUp Inc.
11-2020 - 9-2023
Head of Engineering at Descartes Labs
9-2019 - 11-2020
Engineering Manager at Descartes Labs
6-2018 - 11-2020
Data Engineer at Descartes Labs
11-2015 - 6-2018
Imaging Lead at Mavrx Inc.

Education

2004 - 2009
Bachelor’s Degree from Harvey Mudd College
2009 - 2013
Master’s Degree from Boston University

More Information

Social Presence :

Prographics :

Exp : 17 Location : El Cerrito, California, United States Job Level : Mid-senior Designation : Director of Engineering at SensorUp Inc.
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Laura

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Laura take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Laura

Personality Compatibility


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