Laura Vela Sampedro

Activist
DISC Type : Cd

CS Principal Consultant at Celonis

Rivas-Vaciamadrid, Community of Madrid, Spain

Overview

Laura Vela Sampedro is a CS Principal Consultant at Celonis, specializing in Professional Services within SaaS. With a Masters degree in Artificial Intelligence, she leads consulting and early-career talent programs, driving customer value through Celonis technology.

She is deeply interested in teamwork, innovation, technology, and global connectivity. Laura is also a certified IamRemarkable Facilitator, actively promoting self-promotion and professional development.

Lauras masters thesis on AI was published in the prestigious scientific journal, Nature.

Personality Overview

Meticulous

Perfectionist

Observative

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Process Mining & Execution Management
As a Principal Consultant at Celonis, she focuses on implementing and optimizing process mining solutions to drive customer value.
Artificial Intelligence Applications
Holds a Master's degree in Machine Learning and published her thesis in Nature, demonstrating a strong interest in AI.
Professional Development Programs
Manages Celonis's Galaxy Program, designing and executing early-career talent initiatives across EMEA.

Media Appearances

Laura has no verified media appearances

Work History

6-2025
CS Principal Consultant at Celonis
8-2023 - 6-2025
CS Manager - Galaxy Program EMEA at Celonis
5-2022 - 8-2023
Senior Execution Management Consultant at Celonis
9-2020 - 5-2022
RPA Developer and Consultant at Mutua Madrileña
8-2019 - 9-2020
RPA and Machine Learning Consultant at Grupo Oesía

Education

2020 - 7-2021
Master degree in Machine Learning (VIU) from VIU - Universidad Internacional de Valencia
2016 - 2018
Máster de Acceso a la Abogacía y Máster en Asesoría Jurídica y Fiscal de Empresas (LL.M) from IE Business School

More Information

Social Presence :

Prographics :

Exp : N/A Location : Rivas-Vaciamadrid, Community of Madrid, Spain Job Level : N/A Designation : CS Principal Consultant at Celonis
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Be crisp while making the pitch

DONT's

  • Refrain from asking too many questions
  • Avoid long winding pitches, stay objective
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Laura

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Laura take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Laura

Personality Compatibility


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