Laura Wood

Pioneer
DISC Type : DIS

Director of Global Brand Partnerships, Experience & Collections at Jaguar Land Rover at JLR

Princes Risborough, England, United Kingdom

Overview

Laura has no verified overview

Personality Overview

Driven But Considerate

Decisive But Friendly

Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

8-2023
Director of Global Brand Partnerships, Experience & Collections at Jaguar Land Rover at JLR
4-2016
Head of Global PR, Brand & Partnerships at JLR
4-2011 - 4-2016
Partner, Public Relations at The Brooklyn Brothers
8-2003 - 3-2010
Co-Founder at Golden Goose PR
9-2000 - 7-2003
Senior Consultant at Braben Company

Education

1995 - 1998
BA from Birmingham University
1987 - 1995
Education details unavailable from Lord Williams, Thame

More Information

Social Presence :

Prographics :

Exp : 25 Location : Princes Risborough, England, United Kingdom Job Level : Mid-senior Designation : Director of Global Brand Partnerships, Experience & Collections at Jaguar Land Rover at JLR
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • During followups, use calls or text if needed, they should be fine
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Laura

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They are generally fast movers and can take quick decisions
  • Can Laura take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Laura

Personality Compatibility


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