Lauren Brady

Enthusiast
DISC Type : i

Marketing Communications Specialist at Zimmer Biomet

Greater Cleveland, United States

Overview

Lauren Brady is a Marketing Communications Specialist at Zimmer Biomet, with a background that has progressed from customer solutions to marketing. A graduate of The University of Akron, she holds certifications in the digital advertising landscape, highlighting her focus on modern marketing within the medical device sector.

Her diverse career path includes managing a retail brand and handling communications for a non-profit focused on child and family solutions before she transitioned into her current industry.

Personality Overview

Story Driven

Consensus Focused

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Marketing Communications
Her career at Zimmer Biomet shows a clear progression from an associate to a specialist in marketing communications.
Digital Advertising
She holds two specific certifications related to the digital advertising landscape and programmatic advertising, indicating a professional focus in this area.
Medical Device Industry
Actively posts about happenings at Zimmer Biomet, showing engagement with her company and the broader medical technology field.

Media Appearances

Lauren has no verified media appearances

Work History

4-2023
Marketing Communications Specialist at Zimmer Biomet
4-2021 - 4-2023
Marketing Communications Associate Specialist at Zimmer Biomet
1-2020 - 6-2021
Lead Customer Solutions Representative at Zimmer Biomet
3-2018 - 12-2019
Retail + Brand Manager at Lovely Somethings
1-2017 - 3-2018
Communications Coordinator at Child Guidance & Family Solutions

Education

2013 - 2016
Bachelor of Arts (B.A.) from The University of Akron

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Cleveland, United States Job Level : Junior Designation : Marketing Communications Specialist at Zimmer Biomet
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee
  • Maintain high, positive energy and convey confidence

DONT's

  • Don’t be too formal with them, they trust informality more
  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Lauren

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Lauren take some risk or not?

  • They can take some low-probability risks if needed.

You And Lauren

Personality Compatibility


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