Lauren Cavataro in

Lauren Cavataro

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Vice President of Sales at Fohr
📍 United States

Lauren is the Vice President of Sales at Fohr, where she leverages deep expertise in influencer marketing and SaaS to build high-performing teams. Described as having infectious energy, her colleagues value her results-driven mindset and leadership. She holds a BA in Mass Communication and Journalism from Iona University.

Outside of her sales leadership role, Lauren is a passionate and certified cycling instructor in Brooklyn, a side hustle shes maintained for over five years. She is also a Certified Personal Trainer and enjoys creative pursuits, having taken courses in watercolor and copywriting to complement her journalism background.

She jokes that her two jobs are similar, just with different audiences: one on a headset with sales reps, the other on a headset with her cycling class.

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Experience
7 Years
Current Role
Vice President of Sales
Job Level
Senior
Location
United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Lauren cares about

Creator Economy
Her entire career at Fohr and CreatorIQ is focused on empowering creators and connecting them with brands, a topic she is passionate about.
Building Sales Teams
She is consistently recognized for her ability to build, mentor, and lead high-performing sales teams, emphasizing collaboration and winning together.
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Career

Work history

4-2025
Vice President of Sales
Fohr
8-2021
Cycling Instructor
VITAL Climbing Gym
7-2023 - 4-2025
Senior Director of Sales
CreatorIQ
5-2022 - 4-2025
Director of Sales
CreatorIQ
10-2017 - 5-2022
Senior Sales Manager
Muck Rack
In the press

Media appearances

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Education
BA
Iona University
2002 - 2006
Education details unavailable
Greenwich High School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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